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Imagine you’re at a busy networking event: there’s a hum of conversation, and as you navigate through the various groups of people talking, you pick up words here and there. You hear one group discussing publishing, and since you have a book coming out this year, you’re particularly interested in this. So you introduce yourself […]
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You’ve written your book and it’s ready to publish. Congratulations! You now upload your manuscript and cover files and put your keyword phrases. Just a few more items to complete before you click “Publish” and send your masterpiece out into the world. But … now you have to set a price for your book. At […]
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If you’re a writer, at some point you’ve daydreamed about success and what that would look like. Your book topping at #1 on the best-seller lists. Your name popping up on blog posts and news articles, along with praise for your masterpiece. Fans sending you emails and posting reviews daily, gushing with enthusiasm over your […]
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If you have just finished your book—or are in the process of finishing it—I have some bad news for you… Writing your book is the easy part. Because here’s what comes next: Planning and executing your book launch Developing pricing strategies Marketing and promoting Selling and managing sales channels Advertising Building a fan base Assembling […]
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You’ve finished writing your first book, but you’re struggling with the idea of putting your name on the cover. Maybe you have a common name, and there are authors already publishing under that name. Or your name is so hard to pronounce, you worry readers won’t remember it. Maybe you want an author name that’s […]
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No doubt you’ve heard the old adage: “A picture’s worth a thousand words.” This is so true—a singular image can inspire activism and outrage, trigger tears of pain or compassion, or make us laugh uproariously. Iconic images linger long in the collective memory of a society—and can even change us profoundly. As a self-publishing author, […]
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Guest post by Becca Puglisi Publishing your own book is a lot like juggling—and not those harmless little balls either. It’s more like juggling a couple of balls, a chainsaw, a set of Ginsu knives, and a litter of kittens. There are so many things to remember, and they’re all vital to getting your book […]
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Guest post by Ginny L. Yttrup I sat at my desk, heart pounding, as I opened the email from a best selling author I’d long admired. “I have looked you up on Amazon and see how successful you are…” I read the line once. Twice. An author who’d achieved the pinnacle of success when […]
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Guest post by DiAnn Mills Writers who build a platform from the ground up lay the foundation for a vibrant career. The process begins with the decision to view writing as more than an interest or hobby but as a serious pursuit. Dedicated writers accept the challenge of learning the craft, which is a lifelong […]
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One of the important marketing tools a writer needs is an author bio. This descriptive bit of writing informs readers, in few words, who you are, what you write, and what makes you unique. It’s the marquee announcing your author presence in the world of publishing. Think about your author bio as your “elevator pitch” […]
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